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“No one’s ever called me that in real life,” Jazza said, “but online I decided I could be this thing I decided for myself.”īranding is a key factor in the success of any business. That’s why he adopted “Jazza” as his handle online. “I liked that power to sort of reshape my image,” he said. In addition to his passion for storytelling, Jazza said he also harbors a passion for building brands. “The hunger to make content that people are inspired by or impressed by or entertained by all started back in high school in the cafeteria and moved to the internet.” From Josiah to Jazza “I guess that’s where that addiction continued,” Jazza said. The acceptance and inspiration from these online communities had an almost intoxicating effect. “And there are people whose animations and stories I’m watching that I respect, or I want to be like - I want to make things that have people feel the same way about what I’m making.” “All of a sudden, okay, I’m making this little stick figure story that is being seen by people all around the world,” he said. The agency Jazza found in art expanded the more he shared his work. He also took inspiration from other creators on these platforms.

In these emerging communities, Jazza could upload his animations for people around the world. Since this was before YouTube dominated the creative scene across the web, Jazza built his first audience on sites like New Grounds and other flash animation hubs of the early aughts. Intrigued by the relationships and reputation artwork helped him build in school, Jazza took his art online. Gradually, he transitioned from the “geeky kid” to “the kid who draws.” Finding inspiration online “I was in charge of the universes I could create,” Jazza said. Art quickly began to serve as a way to take control of his world. Making art during lunch and recess turned a potential dark period into one of discovery and empowerment.

“I would just draw pictures and get really lost in creating stuff,” Jazza said. That’s when he turned to art to pass the time. Younger than the rest of his classmates, Jazza felt removed and isolated from his peers in high school. Jazza said he realized early on the power he could wield through art.

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